Vivek Oberoi & Swara Bhaskar interact with Traffic Cops at the theatrical launch of award winning short film Hawa Badlo
28th February 2017; Mumbai:
The mega theatrical launch of award winning short film Hawa Badlo supported by GAIL (India) Limited, was held at PVR Cinemas, Lower Parel in Mumbai. Actors Vivek Oberoi and Swara Bhaskar were present during the launch event along with director Karmik Varma and Milind Bharambe, Joint Commissioner of Mumbai Police.
Bollywood celebrities Vivek Oberoi, Kalki Koechlin, Swara Bhaskar, Vir Das and Govind Namdev recently pledged to support #GiftAMask campaign, a part of the HawaBadlo movement, aimed at bettering the lives of traffic policemen by sensitivising public at large and creating awareness about air pollution and promoting the usage of greener fuel like CNG.
To drive the message home, these actors came together in a hard hitting short film that makes you question your conduct towards traffic cops. Made by iKarmik – a media house, the Hawa Badlo short film is a part of an ongoing social awareness campaign initiated by SCVPL.
Due to its effective message, Hawa Badlo has won the Best Short Film On Social Issues Award at the recently held International Film Festival of Prayag international Delhi.
The film has been shot in collaboration with GAIL (India) Limited which has gifted 10,000 respirator masks to traffic police in Mumbai through Vivek Oberoi’s One Foundation.
Also present were two traffic cops and their families who were gifted masks by the celebrities and Ms. Vandana Chanana of GAIL (India) Limited.
Says Vandana Chanana, Executive Director, CSR, GAIL (India) Limited, “We all can observe the rising pollution onsequences in our daily lives and if we don’t start changing our approach towards the problem, we would soon find ourselves in a very tough situation. Natural Gas is the one of the best solutions to stop India from inching towards catastrophic consequences. Usage of natural gas, the cleanest burning fossil fuel curbs carbon emission by 30 percent and till we don’t have sustainable infrastructure and technical capability to support renewable energy on an industrial scale, natural gas is our best bet to bridge today with a sustainable future.”